Taylor Swiftis not a celebrity known for being elusive or secretive.On the contrary,her brand is all about accessibility.Not only is sheresponsive to her avid fans,she pops up in our everyday lives so frequently that evenwehave come to think of her as something of an imaginary best friend (wait—does that make usKarlie Klossin this imaginary universe?).We rock out with her during our morning commute,her squad pics pop up in our Instagram feed,she smiles at us from multiple magazine covers in the doctor's office waiting room.That's why it's surprising that we relatively rarely hear specific details about themakeupshe wears.At least compared with the other celebrities we follow,whose pros send out shade names direct from the red carpet of big events.
Perhaps this is why people got so excited yesterday when makeup artistBrett Freedmanposted the below stunning shot of Swift from the October issue of British music magazineNME.His followers immediately began begging for the name of that vivid violet lipstick color.And luckily for all of us,Freedman heard their pleas and shared the following details today: "Lots of love for the matte ultraviolet shade I used on Taylor.They wanted something bold that would look great on posters.They really wanted red but I pushed for something a little punkier.Ms.Swift gave the final thumbs up." He posted his recc for two easy-to-find products that'll get us the look,with different degrees of shine: Use theTarte Tarteist Lip Crayon in On Fleekand/or theLip Paint in Yaasss.And when we contacted him,Freedman also revealed the exact lipstick he used on the magazine shoot:Kevyn Aucoin The Matte Lip Color in Persistence.
We at Lipstick HQ werejusttalking about how much we love the cute names in Tarte's latest collection—clearly,we know the next statement lip color we're destined to road test.You'll have to excuse us while we go retrieve these two products from the williamhill388beauty closet.
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